It uses Tim Robinson's uniquely appropriate clownwork to bring a comedic hyperbole to the self-destructive obsessions that come to beguile vaguely dissatisfied middle-aged suburbanties.
It's a smart satire with kinship to Falling Down or a Mike Judge project, but with the audience-engaging emotionality and physicality of Rowan Atkinson or Sasha Baron cohen.
The audience can be tickled by the absurd scenes and overwrought performance without needing to think too much about it, but those that do think about it can uncover a very deliberate and communicative piece of art.
You're not obliged to invest your time into it, but you may not have really picked up on what it's actually doing in the time you did spend so far.
Me having just seen 5 minutes of it, could be wrong, but the impression I got was that the satire wasn't social criticism or directed towards the powers at be, as I think satire should be, but towards the little guy. Which I just don't think is that funny.
You mention the movie Falling Down, but at no time during this, did I feel anything but sympathy for the main character. In contrast to The Chair Company, which made me develop a real antipathy for the main character in just the first 5 minutes.